2024 Shortlist

GLOBAL RETAIL CONTENT CAMPAIGN OF THE YEAR

There is no shortlist for the category, the winner will be announced on Thursday 5 September 2024.

GLOBAL FINANCE CONTENT CAMPAIGN OF THE YEAR

BNY

— T+1

Elavon Merchant Services, SomeBrightSpark & IKEA

— Tillsammans: a payments partnership

ITCH & M&G Investments

— Accidental Wes Anderson Campaign

GLOBAL NOT-FOR-PROFIT / CHARITY CONTENT CAMPAIGN OF THE YEAR

There is no shortlist for the category, the winner will be announced on Thursday 5 September 2024.

GLOBAL TRAVEL / LEISURE CONTENT CAMPAIGN OF THE YEAR

Cube Group & Triverna

— Boosting Travel Business: The Power of Topic Clusters

Forsman & Bodenfors & Fáilte Ireland

— Keep Discovering Car-Free, Care Free Travel

Peak Ace & TUI

— Shaking up a travel giant’s branding

Schibsted Partnerstudio and Norwegian

— Takeoff

GLOBAL FMCG CONTENT CAMPAIGN OF THE YEAR

There is no shortlist for the category, the winner will be announced on Thursday 5 September 2024.

GLOBAL PUBLIC SECTOR CONTENT CAMPAIGN OF THE YEAR

Forsman & Bodenfors & Fáilte Ireland

— Keep Discovering Car-Free, Care Free Travel

Schibsted Partnerstudio, Mindshare Norway & The Norwegian Directorate of Health

— Another Ball Game

TrunkBBI & Staywise

— Reinventing Fire Safety Education

GLOBAL PAID CONTENT CAMPAIGN OF THE YEAR

There is no shortlist for the category, the winner will be announced on Thursday 5 September 2024.

GLOBAL MEDIA / PUBLISHING CONTENT CAMPAIGN OF THE YEAR

Finder & GoHenry

— Championing financial education for our children’s future

The River Group & Superdrug

— The Edit

GLOBAL ROI CONTENT CAMPAIGN OF THE YEAR

There is no shortlist for the category, the winner will be announced on Thursday 5 September 2024.

GLOBAL B2B CONTENT CAMPAIGN OF THE YEAR

Fortune Brand Studio & Accenture

— Reinventing the Fortune 500 with generative AI

PA Consulting

— Energy Transition Content Campaign

SmartBear

— The Confidence Behind Your Code

Wolfgang Digital & Fenergo

— Content as a Compliance Catalyst

GLOBAL B2C CONTENT CAMPAIGN OF THE YEAR

Cube Group & Triverna

— Vacations at the seaside in SEO reach: Content strategy for Triverna.pl

Itch Media & Canon Europe

— Launch content for RF 24-105mm F2.8L IS USM Z

Peak Ace & AutoScout24

— Future-proofing automotive content

TrunkBBI & Greene King IPA

— That's Refreshing

GLOBAL OUTREACH CAMPAIGN OF THE YEAR

There is no shortlist for the category, the winner will be announced on Thursday 5 September 2024.

GLOBAL HEALTH CONTENT CAMPAIGN OF THE YEAR

Schibsted Partnerstudio, Mindshare Norway & The Norwegian Directorate of Health -

— Another Ball Game

Wolfgang Digital & BodySlims

— Daring To Dream Bigger

CRISIS RESPONSE CONTENT CAMPAIGN OF THE YEAR

There is no shortlist for the category, the winner will be announced on Thursday 5 September 2024.

GLOBAL CONTENT STRATEGY OF THE YEAR

Cube Group & eZebra

— From higher to much higher: Conquer Google

Cube Group & Triverna

— Holiday recipe for success: content strategy for a travel brand

Peak Ace & AutoScout24

— Future-proofing automotive content

Peak Ace & TUI

— Shaking up a travel giant’s branding

CRM / EMAIL CONTENT CAMPAIGN OF THE YEAR

There is no shortlist for the category, the winner will be announced on Thursday 5 September 2024.

GLOBAL SOCIAL MEDIA CONTENT CAMPAIGN OF THE YEAR

Adwise & Soudal

— Soudal made me do it

Wolfgang Digital & Irish Tax Rebates

— The Rebate Renaissance

BEST GLOBAL PLATFORM / TECHNOLOGY / TOOL FOR CONTENT

There is no shortlist for the category, the winner will be announced on Thursday 5 September 2024.

BEST USE OF DATA IN A CONTENT CAMPAIGN

There is no shortlist for the category, the winner will be announced on Thursday 5 September 2024.

GLOBAL VIDEO CONTENT CAMPAIGN OF THE YEAR

Finder & Uphold

— Is your money fit to fly?

Fortune Brand Studio and Accenture

— Reinventing the Fortune 500 with generative AI

ITCH & M&G Investments

— Accidental Wes Anderson Campaign

Rakuten Group, Inc., NBA Rakuten, Rakuten Sports IPCB (Intellectual Property Content Business), and Rakuten Sports Zone, a first party Rakuten Ichiba merchant

— Unity in Motion

Schibsted Partnerstudio and Norwegian

— Takeoff

Schibsted Partnerstudio, Mindshare Norway & The Norwegian Directorate of Health

— Another Ball Game

TrunkBBI & Stockport County FC

— Here's to the Next 140 Years

Wolfgang Digital & BodySlims

— Daring To Dream Bigger

MULTILINGUAL CONTENT CAMPAIGN OF THE YEAR

There is no shortlist for the category, the winner will be announced on Thursday 5 September 2024.
Sponsored by Pimento

GLOBAL INTEGRATED CONTENT CAMPAIGN OF THE YEAR

Asda Rewards & Movable Ink

— Omnichannel 2023 Rewards Round-up

CBRE

— Our Take Newsletter

Forsman & Bodenfors & Fáilte Ireland

— Keep Discovering Car-Free, Care Free Travel

The River Group & Superdrug

— The Edit

TrunkBBI & Greene King IPA

— That's Refreshing

Wolfgang Digital & BodySlims

— Daring To Dream Bigger

SPONSORED / ADVERTISING CONTENT CAMPAIGN OF THE YEAR

Citeline & ICON

— Meeting Biotech Potential: Challenges & Opportunities

Fortune Brand Studio and Accenture

— Reinventing the Fortune 500 with generative AI

NEW TO 2024: BEST BRAND COLLABORATION

There is no shortlist for the category, the winner will be announced on Thursday 5 September 2024.

BEST GLOBAL CONTENT SERIES

Forsman & Bodenfors & Fáilte Ireland

— Keep Discovering Car-Free, Care Free Travel

Miguel Alcalde & Ferrovial

— The Movers, a docuseries by Ferrovial

BEST GLOBAL INTERNAL CONTENT CAMPAIGN OF THE YEAR

Acolad

— This is us. This is Acolad (Brand Story Launch); Agency: Aris & Totel

Adwise

— SummerWiseFest

Adwise

— The Digital Mastery Awards

MAIZE & NICE

— Play Nice

NEW TO 2024: BEST USE OF AI IN CONTENT

There is no shortlist for the category, the winner will be announced on Thursday 5 September 2024.
Sponsored by Tribe Global

GLOBAL SMALL CONTENT MARKETING AGENCY OF THE YEAR (LESS THAN 20 EMPLOYEES)

Fortune Brand Studio

Isoline Communications

GLOBAL LARGE CONTENT MARKETING AGENCY OF THE YEAR (21 OR MORE EMPLOYEES)

Wolfgang Digital

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Testimonials

"Rounding out a really wonderful year of awards recognition (truly, the main thing any of us will remember about 2020), it was a delight to see our teams’ hard work rewarded by industry experts. We were delighted to pick up the Silver Award for the particularly prestigious title of Global Large Content Marketing Agency of the Year. It’s a joy to have shared in so many successes with the whole of the company and to see that our agency is clearly doing excellent work on a global scale!" Peak Ace AG
Bastian Grimm
"The first lockdown was difficult for so many people for lots of reasons, so we are hugely proud to have worked on a campaign which showed how a simple daily routine could benefit mental health. It’s also incredibly rewarding to have our hard work recognised after it generated such clear and meaningful results for Jeyes. We quickly organised the campaign in less than a month with a modest budget but our multi-channel approach still gave us significant cut-through against the changing and fast-paced media backdrop." Rebecca Oatley
Cherish PR
"CS-translate wasn’t alone in terms of reasons to be cheerful in 2020. Amid all the chaos of the year, it was a pretty incredible feeling to win our first major industry award within a content category.  We fought off some stiff competition in the process, and it was the perfect way to recognise the commitment of the team across the board here, and also the expertise of the in-house team at IG." Charlotte Green
ICS Digital
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