The awards are judged by an esteemed panel of industry leaders and experts, the judging is a rigorous two-stage process including pre-scoring to determine shortlists and a judging meeting where entries are discussed and evaluated in detail to decide the winning entries.

Our Judges

Alexandra Tachalova
Alexandra Tachalova | Digital Marketing Consultant |
Alexandra is a frequent speaker and founder of the digital marketing conference, DigitalOlympus.net. She also helps clients with digital PR, content marketing, and link building. Besides that, she regularly contributes to leading digital marketing blogs, including Moz, SEJ, Salesforce, SMExaminer, and many others.
Batool-e-Azra | Chief Client Officer | IAL Saatchi & Saatchi, Pakistan
A formidable business lead, Batool helms the client services department. She is a true success story, rising through the ranks to become the youngest female in the country to lead the business operations. She has demonstrated success in driving bottom line and top line growth, increasing target audience engagement across categories from FMCG to healthcare and automobiles, telecommunications and fashion. Batool is a purpose driven leader who always finds time to connect on a personal level and nurture relationships through the Saatchi family in particular and the marcom ecosystem in general. 2021 has been a year of accomplishments, getting invited to the grand juries of platforms such as The Dragons of Asia Awards, Global Content Awards, MENA Agency Awards and MENA Search Awards and New York Festivals Advertising Awards. She is a champion for growth and a believer in developing young potential around her, developing a team that is future focused, leading the agency’s drive towards adopting a more digitally inclined approach even in traditional marketing and communication plans. Batool inspires her team to deliver solutions that truly move the needle for clients’ businesses. Trust and transparency are the keys to Batool’s success in building brands in her quest to making impossible possible.
Bianca Spada
Bianca Spada | Social Media Consultant | Apple
Bianca is a global digital strategy expert with 10 years experience of delivering successful digital strategies and global campaigns in some of the world’s leading and cutting edge companies. She is an expert in consolidating and creating brand new social strategies to significantly increase the visibility of brands online. Bianca has a proven record of radically turning around performance and generating 3-figure growth within 12 months of working in a company.
Carbo Yu
Carbo Yu | Regional Director | Sinclair
A seasoned PR professional in Asia Pacific, Carbo drives integrated communications and storytelling strategy across the Sinclair portfolio regionally, and has a stellar record of directing communications for consumer brands and corporates across industry and sector. Seeing herself as a partner to brands, Carbo’s priority lies in enabling them to achieve and exceed their business goals through her sharp insights and quick thinking, qualities which saw her named PR Professional of the Year (Agency) by PR Awards Asia and Campaign Asia’s Women to Watch Greater China in 2021, and Asia-Pacific Account Person of the Year – 1st Runner-up by Campaign Asia in 2016. Carbo currently serves as the Deputy Chairperson at PRHK.
Carla Marshall
Carla Marshall | Head of Content Marketing | vidIQ
Carla Marshall is the Head of Content Marketing at YouTube analytics platform vidIQ. She has 10+ years of experience in video marketing, social media management, content marketing, Digital Rights Management, and SEO. She was previously Editor in Chief at ReelSEO.com and TubularInsights.com. She is YouTube Certified and a judge for the UK, US, Canadian, and EU Search Awards.
Carlo Maria Ferrari
Carlo Maria Ferrari | Global Head of Brand Communications | The Protein Works
Passionate in marketing and communications, Carlo is specialized in Content, Influencers, and Social Media. His 8+ years of experience in International Marketing include global A-brands like Vodafone, Sanofi, category disruptors as Elvie, and digital leaders in health & wellness as THG, bulk, and The Protein Works, where he's currently heading the Brand Communications department. In and out of his role, Carlo focuses his curiosity on storytelling innovation, always looking for new ways to delivering messages to new and existing audiences.
Carol Chan
Carol Chan is the Founder and Managing Director of Comms8, a London-based integrated communications agency specialized in working with brands in the UK and Asia to engage their customers locally and globally. She started Comms8 in 2013 with the vision of bridging the gap between European and Asian markets. Throughout her career leading the International and Asia-Pacific offices at top media agencies in both London and Hong Kong, Carol helped clients like Coca-Cola, Lindt, New York Bakery, Jersey Dairy, Ralph Lauren, Puma and Emirates, to build and implement their communications strategy at local, regional and global levels. Her innovative work has earned her well-deserved recognition in the industry as a leading expert on European and Asian markets, clients include Alibaba, Air China, Nestle, Montblanc.
Chris Lehault
Chris Lehault | VP of Marketing | Other Half Brewing
Chris Lehault is a hybrid creative/marketing leader who believes that brands succeed when both work together. Currently, he is the VP of Marketing at Other Half Brewing, where he oversees the marketing function, in-house design studio, and the brand's direct-to-consumer eCommerce platform. His previous roles include serving as the Global Director of Brand Experience at ZX Ventures, the accelerator arm of Anheuser Busch InBev, as well as stints as a creative director at FCB, Sapient Razorfish, and Wunderman. Off the clock, he enjoys doing the most suburban of things with his wife and two kids across the river in New Jersey.
Chrissy Kellaway
Chrissy Kellaway | Associate Director | Splendid Communications
Chrissy Kellaway is Associate Director at Splendid Communications, an award-winning creative agency with a ‘People-First’ approach to creativity. She leads PR accounts for some of the world’s best brands, including Pepsico and William Grant, creating talkable campaigns that stand out from the crowd and connect with people in the real world.
Claire Richardson-critcher
Claire Richardson-critcher | Digital Business Development Director | McCann Connected
Over the last 15 years Claire has worked in media, creative and digital in multiple capacities, from client service to new business development. Claire’s passion for the industry drives her curiosity in all areas of brand and consumer interaction, and her focus on working in close collaboration with skilled practitioners means she is able to build a story around what they do, how they do it and how this drives a transformational outcome for clients
Dee Goldstraw
Dee Goldstraw | SENIOR LECTURER | Manchester Metropolitan University
A senior lecturer in marketing and digital communications at Manchester Metropolitan University, Dee specialist area is content marketing, where she teaches across a number of content strategy units. Reading for her PhD has taken her research into the area of exploring online influencers, in particular on Instagram, and their impact on women. A PR professional for more than 15 years, Dee has worked in a mixture of PR, digital marketing and events agencies across the north of the UK as well as working freelance.
Dan Petrovic
Dan Petrovic | Managing Director | DEJAN
Dan Petrovic, the managing director of DEJAN, is Australia’s best-known name in the field of search engine optimisation. Dan is a web author, innovator and a highly regarded search industry event speaker.
Danielle Smith
Danielle Smith | Managing Director | Communicator London
Managing Director of award-winning social media agency, Communicator London. Danielle has a proven track record of successfully leading and building accounts for the financial growth of the agency. With over 15 years of experience across FMCG, Retail, Food & Beverages and QSR and global experience across strategy, social, content, influencers, and partnerships with clients such as McDonald’s, Coke, Kellogg’s, Jack Daniel’s, Heineken, PepsiCo, L’Oreal and BrewDog.
David Chadderton
David Chadderton | Head of Digital Marketing | Homes for Students Ltd
Following a highly successful first career as an RAF Air Combat Instructor flying Tornado fighters around the world, Dave forged a second career in digital consultancy, working freelance and later for digital and lead generation agencies before finding his home 'in-house'. His data-driven approach to ROI-based digital marketing has helped Homes for Students become one of the biggest student accommodation companies in the UK, growing by over 98% in the last 2 years and generating over £200M revenue pa. His fully integrated approach to all digital channels has been applauded by industry leaders such as SEMRush and Ahrefs, and he's constantly pushing the 'norm', preferring to lead in the sector rather than follow. Away from work, Dave enjoys beach walks on the Wirral with his partner and two Jack Russells, Bella and Bobby (aka @sideeyebob). He does other stuff too, but the beach walks are the best. Connect with Dave on LinkedIn
David Crawford
David Crawford has worked for the last 25 years in marketing and digital agencies of all shapes and sizes. He was most recently Managing Director of Branded3, one of the UK’s leading search agencies, and has also held senior positions at McCann, BJL and twenty-six. He has worked directly with clients such as American Airlines, UPS and Bentley as well as help a couple of tech start-ups develop and deliver their digital & marketing strategies. He now works with creative, digital and tech agencies as a Non-Exec Director, Board Advisor and Coach.
Debra Mastaler
Debra Mastaler | President | The Mastaler Media Group
Debra is an experienced SEO who specializes in link building and content promotion through traditional and online media outlets. She is an OMCP certified link-building trainer, has written for numerous tech publications and has spoken at over 300 search marketing conferences.
Edgar Liñayo
Edgar Liñayo | D2D Brand Manager | Nestlé
"Strategic-design thinker and curious by nature" - I am truly passionate about design, innovation as well as brand building. I have over 15 years of experience focused on fast-moving consumer goods (FMCG). As a brand builder, I have been blessed to be part of paramount projects for acclaimed top global brands such as Ariel®, Bold®, Pampers®, Always®, Tampax®, Tess®, Naturella®, Vicks®, Ruffles®, Twistos®, Lay's®, Maggi®, Purina®, among many others. Furthermore, I have worked with praised local and regional brands. I took part of the global team at Bacardi Limited, the largest private family-owned company full of passionate employees and iconic brands as Bacardi® Rums, Grey Goose® Vodka, Bombay Sapphire® Gin, Martini®, and shaped by their rich history of spirited entrepreneurship. Nowadays, I am working at Nestlé as part of the central team overseeing EMENA projects.
Eli Schwartz
Eli Schwartz | Survey Monkey | Growth Advisor
Eli Schwartz is the author of the bestselling book Product-Led SEO. He is an SEO expert and consultant with more than a decade of experience driving successful SEO and growth programs for leading B2B and B2C companies. He helps clients like Shutterstock, BlueNile, Quora, Gusto, Mixpanel, and Zendesk build and execute Global SEO strategies that dramatically increase their organic visibility at scale. In the past, Eli led the SEO team at SurveyMonkey, building organic search from nearly zero to one of the largest growth drivers at the company. He helped launched SurveyMonkey’s first APAC office and oversaw international SEO pre- and post-IPO. Prior to SurveyMonkey, he led user acquisition at High Gear Media, pushing the company from 500,000 new users to 6 million every month in just three years.
Emma Leech
Emma Leech | Director of Marketing and Communications | Nottingham Trent University
Emma is Director of Marketing and Communications at Nottingham Trent University and sits on the University Executive Team. She was previously Director of Marketing and Advancement at Loughborough University. She started her career in fashion and consumer PR in 1988, working in tourism and destination marketing before settling in higher education in 1997. A Founding Chartered PR Practitioner, Chartered Marketer and Chartered Manager, she has won a string of awards over more than two decades spanning PR, marketing, innovation, fundraising, digital, and web. Emma holds an MBA and various PR, marketing and management qualifications. She was the Chartered Institute of Public Relations President 2019.
Fernando Maciá Domene
Fernando Maciá Domene | CEO & Founder | Human level Communications
Fernando Maciá Domene is the founder and CEO of Human Level Communications, a leading online marketing and Search Engine Optimization (SEO) consulting firms with offices in Alicante and Madrid (Spain). Fernando is the author of three books: SEO Advanced Techniques (2015), Online Marketing 2.0 (2013) and Advanced Web-positioning Techniques (2011) and has also co-authored Web Positioning (2006), Web Positioning 2009 Ed. (2009), Online Marketing (2010), Social Media Marketing (2011), Web Positioning 2012 Ed. (2012) and Marketing with Social Media (2016). Fernando is currently a professor of various master's courses and has spoken at national and international conferences and seminars including SMXL Milano, The Inbounder, SMX, eShow, OMExpo, Search/WebCongress, FICOD, Feria de Tiendas Virtuales Walqa, SmashTech, Digital Marketing Day and e-Comm Retail.
Fiona Hunt
Fiona Hunt | Founder | Aitchco
Fiona is a brand marketer with 15+ years’ leadership experience across international marketing agencies, and global travel and leisure brands in the UK and APAC including Sydney Opera House, Google, Mahlab Media and most recently as Group Partner at MediaCom. Fiona now runs marketing consultancy AitchCo helping businesses grow.
Gaby Khalastchy
Gaby Khalastchy | Managing Director | Wildfire
Gaby is the Managing Director of Wildfire, an award winning social content distribution agency that helps brands cut through the noise. Led by a team of creators and experienced advertisers, Wildfire leverages their network of community pages and influencers to distribute and co-create content for brands. With over 8 years experience and a genuine passion for the industry, Gaby has led social strategies and management for internationally renowned brands. A creator in her own right, Gaby has created a successful page on Instagram where she gains social content experience first hand, alongside understanding an influencer's point of view. This offers a valuable perspective across all elements of the business to benefit clients.
Graham Goodkind
Graham Goodkind | Founder & Chairman | Frank PR
Graham set up Frank in 2000 and built it into one of the most legendary, creative and award-winning agencies in the UK PR industry. He also established a Frank in Sydney, Australia, which has made a big impact down under. In addition to his role chairing Frank, he combines this with other business interests having ‘gone plural’ at the start of 2018. As a board advisor at corporate finance boutique Green Square, he works with agency owners on their exit strategies, having had the experience of selling Frank in 2007. He is also Chairman of Noise Media Group, a social media publishing company with the largest audience of students in the UK. He sits on the board of Shift, a not-for-profit organisation that builds social businesses to solve social problems, and Camden Town Unlimited, the business improvement district for Camden. Graham is also a Dutch Uncle (a new type of business advisor who cuts through the bullshit to offer straight-to-the-point advice without pulling any punches) to several other marketing services agencies as well as being an early stage investor in a few start-ups and new ventures.
Greg Harwood
Greg Harwood | Social Media Manager | The Open University
Greg has over 6 years’ experience developing content strategies for 3rd sector organisations. He’s devised and led numerous award-winning social campaigns and enjoys helping charities produce impactful comms on small budgets.
Hannah Smith
Hannah Smith | Founder | WORDERIST
Hannah Smith spent 7 years working in offline marketing (they just called it ‘marketing’ back then) until her fairy godmother told her that the internet was the future. Not one to ignore such sage advice, she made the switch to online marketing in 2007. Over a five and half year period at Distilled, she was part of the creative team which delivered over 14,000 pieces of linked coverage. Then, for close to three years, she led the creative and PR team at Verve Search. In that time she was responsible for launching more than 150 creative content pieces which generated over 8,250 pieces of linked coverage. Her work for clients has won multiple awards, and she’s spoken at numerous conferences including MozCon, SMX, SearchLove, and BrightonSEO. In 2019 she founded Worderist.com offering consultancy, coaching, training, and ongoing support to help agency-side and in-house creative teams make content which delivers results.
Helena Pearce
Helena is a global content marketer with 10 years' experience creating content for major brands. Her passion is the intersection between art and science: she specialises in crafting data-centric content strategies, building content SEO methodology, and identifying out-of-the-box digital solutions for the AI age. Helena is the head of Digital Experience & Strategy at PlayStation.com, with former roles heading up content for Samsung (Europe HQ) and Amazon (UK & US). Career highlights include presenting in Samsung City in Seoul, shooting promo videos in the Prime box at The O2 Arena, and interviewing Sir Michael Gambon at a West End after party.
Jamie Stanley
Jamie Stanley | Head of Content | Growth Shop
Jamie is Head of Content at Growth Shop, one of the world’s fastest-growth e-commerce businesses, leading growth content strategy across a brand and consultancy portfolio featuring names as diverse as Axon TASER, Idle Sleep and Luv AJ. He has more than 8 years of experience planning and executing concise, penetrative brand stories that drive action in audiences and revenue for businesses across the world. Previous collaborators include Bandai Namco, Rockstar Games, Nationwide Building Society and Virgin Media.
Louise McFetridge
Louise McFetridge | Head of Content | Greenlight
Louise is Head of Content at Greenlight, overseeing the Content, Strategy and Copy teams within The Studio. Louise has been immersed in all aspects of content since 2010. Since joining Greenlight in 2013, she has worked across the board devising, leading, and advising on well-targeted creative and engaging content for almost all verticals. Louise has led on projects for brands such as eBay, Selfridges, Hiscox, Reckitt Benckiser, Bolt Burden Kemp and New Balance to name but a few. Louise has a knack for getting to the heart of what an audience wants and delivering it via creative and compelling content.
Jennifer Hoffman
Jennifer Hoffman | VP of Marketing | Banked
Jennifer is an enthusiastic and passionate Marketing Director with over 15 years of experience in brand building and strategic marketing, with an impressive track record of developing key partner relationships and driving business growth. Fascinated by all things impacting the customer journey; brand experience, user experience and customer experience. Hyper curious about new tech, innovation and startup culture!
Jubran Moe
Jubran Moe | Head of Digital Marketing | Gulf Related
Justin Clark
Justin Clark |  Social Media Consultant | JustSocial
Justin is a social media and digital crisis communications specialist with more than 10 years’ experience leading social media, PR and digital communications in Government and the public sector, both in the UK and overseas. A regular keynote speaker at major social media conferences across the UK and Europe, Justin is the Chairperson for the UK’s largest public sector social media and crisis communications conference series, runs Manchester’s fastest growing social media industry event series (SocialMCR), and judges some of the world’s biggest industry awards. Justin runs social media consulting firm, JustSocial, where he provides strategic counsel and operational advice to some of the world’s biggest brands. Justin also works as a Non-Executive Director and Social Media Director for multiple UK agencies.
Lexi Mills
Lexi Mills | CEO | Shift6
Lexi Mills is a multi-award-winning digital marketing expert, specialising in integrating PR and SEO at both strategic and tactical levels. She’s President of The Future of Search Foundation and CEO of Shift6, an international consultancy that provides professional services and training to agencies, corporations, government entities and investors. Lexi’s research focuses on the opportunities, ethics and risks of artificial intelligence within sectors such as internet search and healthcare, and the effects of emerging technologies on consumer behaviour. Lexi combines technical search algorithm knowledge with psychology to create measurable, data-driven, but emotionally intelligent communications strategies that create healthy working relationships between humans and machines. For more than eight years, she’s been part of core teams responsible for the communications, marketing and investment strategies of startups, SMEs, corporations and agencies within e-commerce, finance and technology sectors. Lexi is based in London and New York but works with B2B and B2C brands across the US, UK, UAE, Canada, Australia, Europe and Africa.
Lyndsey Evans
Lyndsey founded Collaborative Folks, a PR & Content consultancy, after 20+ years working both agency side and in-house across public relations, content marketing and brand strategy. Previously she headed up comms at retailers AO.com and Iceland Foods, as well as worked at some of the north west’s biggest agencies. Lyndsey’s experience spans 70+ brands across 20 sectors and includes Bentley Motors, Gumtree, Very, Specsavers, Marks & Spencer, CarFinance 247, Findel Education and Shepherd Group. At AO.com, Lyndsey transformed the brand's reputation from a little-known online white goods specialist to one of the most talked about retailers in the last five years. She also introduced the company’s first content marketing strategy bringing its search rankings back to page 1 from page 100 following a Google algorithmic penalty. Lyndsey has won many industry awards and in 2017 was named a top 50 in-house communicator in the north by Prolific North.
Mark Leech
Mark Leech | Product Expert | Force24
Mark's 15 years of experience in content both in-house and agency-side, managing content campaigns for household name brands such as Interflora, AO.com and Kayak, has led Mark to his current role helping marketers leverage the power of content through automation.
Martin Bryant
Martin Bryant | Media and Tech Consultant |
Martin SFP Bryant is the author of UK early-stage startup newsletter PreSeed Now, founder of technology and media consultancy Big Revolution, and editor of the Geekout social media industry newsletter. He is a speaker, writer, and educator in the fields of technology and media. With Big Revolution, he works to help technology companies craft a narrative around their products and business. He was previously Editor-in-Chief of international technology publication The Next Web, and Community Editor at Tech North, where he shone a light on the stories of startups and entrepreneurs in the North of England.
Max Kurton
Max Kurton | Head of Content | YunoJuno
Max is an experienced host with a demonstrated history of working in the online media industry with over ten years of experience. Max is current Head of Content for YunoJuno, the UK's leading all-in-one platform to find, hire, manage and pay elite and vetted UK freelancers. It combines a curated marketplace of premium creative and tech talent with the entire hiring lifecycle.
Michał Leszczyński
Michał Leszczyński | GetResponse | Head of Content Marketing & Partnerships
Michal Leszczynski is immersed in developing, implementing, and coordinating all manner of content marketing projects as the Head of Content Marketing and Partnerships at GetResponse. He has 9-plus years of expertise in online marketing with a Master of Science Degree in Strategic Marketing and Consulting from the University of Birmingham (UK). Michal is the author of more than 100 articles, ebooks, and courses for both GetResponse and renowned websites like Crazy Egg and Social Media Today.
Miguel Orense
Miguel Orense | HEAD OF PERFORMANCE | Rebold
Passionate about driving innovation and digital transformation to "traditional" companies. Miguel is a digital pioneer in Spain with an entrepreneurial mindset. 20+ years’ experience in digital marketing and ecommerce, founding and leading companies or dedicated teams. Proven flexibility acquired in several sectors and clients, working with huge corporations, big brands or top advertisers. Experienced in leadership, search, analytics, growth, content strategies, marketplaces and experimental paid media using new platforms.
Mimouna Mahdaoui
Mimouna Mahdaoui | Global Content Marketing | StepStone
Mimouna is a content marketing specialist who's work is inspired by human experiences and life at work. Over the past 10 years, she has produced a vast range of campaigns in multiple markets to strengthen SEO performance and gain top tier media coverage. In her current role, she helps facilitate conversations and generate thought leadership with strong data narratives, compelling stories and useful tools. This work, combined with innovative outreach tactics, has claimed global media mentions and opened conversations with employers and candidates on the job market.
Montserrat Cano
Montserrat Cano | Digital marketing, Product and Project Management Consultant |
Montserrat Cano is a seasoned, all-round digital marketer and project manager who specialises in integrating the digital marketing areas to maximise marketing and business results. Having started in SEO and content almost back in the dark ages of digital, her core skill is SEO, as well as PPC,CRM/ email and social media strategy and execution. Her focus and passion is on solving issues and building internal processes to handle and prevent them using data. Being bilingual English-Spanish, she has worked with brands operating in the UK and internationally in a range of niches, such as ecommerce, legal, membership, public sector, technology or publishing. She has also spoken at the eCommerce Expo and Measurecamp. In her spare time, she mentors other SEO/ digital professionals to help make the industry stronger.
Murat Yatagan
Murat Yatagan | Growth Advisor |
Murat Yatağan has led product management, operations, and growth strategy at companies such as Brainly, Global Savings Group, and Google. Currently, he is an advisor providing strategic counseling to businesses on building and maintaining growth. He was the Vice President of Growth at Brainly, focused on building and scaling high-performing growth teams and helping to bring Brainly more unique users globally. He helped Brainly grow from 80M to 400M MUU in less than 4 years. Previously, he was a Director, SEO for Global Savings Group, helping to make their 80+ platforms more visible on Google SERP. Prior to that, he led webspam policy enforcement for a few EMEA markets at Google. In this role, he developed an automated pipeline to identify and demote thin pages in indexes, which scaled the team's efforts by 20x in one quarter. Prior to Google, Murat worked as a Research Assistant in the Computer Science Faculty of IUE, where he worked on neural networks programming. He is active in the SEO and growth marketing communities, including holding positions as Global, MENA, and European Search Awards Head Judge and the US and UK Search Awards Judge. After following his startup spirit, he also is a growth strategy advisor of a few startups, one of them being a data-science driven, SEO, and content marketing platform. He is a brand ambassador of Oncrawl, an award-winning search marketing intelligence tool.
Navah Hopkins
Navah Hopkins | | Adzooma
A veteran of the digital marketing industry and "Top 25 PPC Expert", she began as an SEO in 2008, transitioning to PPC in 2012. She manages the strategy and execution of paid media campaigns, as well as helping brands build relationships with profitable partners and customers. Throughout her career, Navah makes a point to give back and loves sharing lessons learned on the international speaking circuit as well as local universities. She is a frequent contributor to SEJ, SEMrush, and WordStream blogs/webinars. In 2019, she became a founding member of the Paid Search Association, a group dedicated to empowering the next generation of PPC practitioners, as well as serving as a resource for all practitioners to learn from and share with the community.
Anthony Goldman
Anthony Goldman | Co-Founder | Noise Media Group
Anthony is a co-founder of Noise Media Group - one of the UKs leading social media marketing agencies that focus on helping brands grow with Gen Z and millennials audiences. Anthony has developed growth strategies for some of the worlds leading brands and start ups. Together with the Noise team, they have grown social media communities of millions of subscribers and now focus on helping brands achieve industry leading ROI through social media. Noise has an award winning team of content makers, strategists and marketers who know how to drive tangible measurable growth through social media.
Olga Andrienko
Together with her team she has built one of the strongest international communities in the online marketing industry. Olga has expanded SEMrush brand visibility worldwide, bringing >90% YoY average revenue growth from top 10 new markets and growing SEMrush presence in the main markets such as USA, Europe and Australia. Olga is a sought-after speaker at leading marketing conferences such as SMX, Pubcon and BrightonSEO.
Pete Knott
Pete Knott | Associate Director | Lansons
Pete is one of Lansons’ content and social media experts, bringing 10 years of experience creating multi-channel campaigns across a variety of different sectors. When it comes to content Pete has a passion for making the complex simple and takes pride in finding new ways to engage audiences online. Throughout his career, he has worked with some of the UK’s leading brands, including Aviva, Legal & General and IBM.
Philip Crothers
Philip Crothers | Head of SEO & Performance Content | Starcom Performics
Phil is Head of SEO & Performance Content at Starcom Performics, part of the Publicis Media Groupe, leading a global team who work with brands such as Samsung, Procter & Gamble, and Domino's. Having 10+ years’ experience in content, SEO, and web design, his primary focus is helping organisations understand how consumer insights can inform their content decisions and how that content can be accountable to brand spend.
Plamen Popov
Plamen Popov | Senior SEO Lead Manager | Acronis
Plamen Popov is an experienced digital marketer & SEO Expert with history of working for internationally renowned brands. He currently is working as Senior SEO Lead in Acronis, world leader in cyber protection & data security company. Plamen joined last year from the marketing team of Management Financial Group, where he lead global marketing strategies for various fin-tech brands inside the holding. Plamen has a genuine interest in marketing and technology and that drives his experience through out consulting start up companies and leading teams in enterprise brands exploring various aspects of marketing activities including PPC, Social Media, Display, Programmatic, App Marketing and SEO. His passion for Search Marketing & SEO always drives him to learn and explore new possibilities of creating better user experiences and results.
Rachael Courtney
Rachael Courtney | Senior Social Marketing Lead | Virgin Media
Rachael has worked in PR & Events for over 17 years, with 15 years running Social Media for big brands. Previous roles have included heading up social at Cineworld and Three, where she was responsible for a number of award-winning social campaigns. Recently Rachael has moved to take up a new position leading the social team at Virgin Media.
Raluca Tudose
Raluca Tudose | Content & UX Business Director | Starcom Performics
Raluca is a Content & UX Business Director at Starcom Performics, Part of Publicis Media Groupe. She is in leading the Content & UX offering at Stacom working across a wide range of clients including Samsung, Rolex, Gillette DTC, Trafalgar & TTC. Raluca’s key role is working with leading brands in the market to deliver content and brand experiences that seamlessly convert consumer demand into revenue by combining data, technology and creativity.
Rejoice Ojiaku
Rejoice Ojiaku | Co-founder, SEO Manager and Content Lead | B-Digital
Rejoice has worked within digital marketing (SEO) for 4+ years. After finishing her master’s degree in marketing at The University of Manchester, she started her journey as a Junior SEO Executive and is now an SEO Manager as well as the Co-Founder & Content Lead for B-DigitalUK. She specialises in Content SEO and she has spoken at BrightonSEO, Whitespark Local Search Summit as well as participated in webinars for FounderVine, Majestic, Noisy Little Monkey etc. Additionally, she is also an Award-Winning Diversity & Inclusion Advocate as she is passionate about Diversity & Inclusion within the workplace to ensure the perspective and struggles of Black people are heard.
Ric Rodriguez
Ric Rodriguez | Co-Founder & Chief Growth Officer | Finsu
Ric Rodriguez is an accomplished marketing and growth leader. Ric is Co-Founder and Chief Growth Officer at Finsu, the sustainable fashion marketplace, taking the compromise out of conscious shopping. Ric is driven and his career to date speaks to his ambition - most recently holding a senior strategy role at Vashi, the fine jewellery disruptor - where he built the digital marketing team from the ground-up, launched the Covent Garden flagship store and Innovation Centre and established an accredited approach to ESG. Prior to this, Ric held an evangelist role at the marketing technology company, Yext, where he supported sales and product teams in building new propositions for customers, including delivering an new approach for qualifying deals during the beginning of the Covid-19, which was adopted across EMEA - as well as regularly representing the NYSE-listed firm as an industry expert at events across Europe. Ric has also held significant roles in agency-side positions, at iProspect, where he lead accounts for leading brands such as Santander and Post Office; at Croud, where he was seconded into IWG’s marketing organisation to deliver the company’s digital growth across 110+ markets - work for which he won an industry award. Ric is often invited to speak at industry conferences and is a regular award judge. He has twice been a co-author for the Amazon-Bestselling “Mastering In-House SEO”.
Ricardo Seixas
Ricardo Seixas | One Day Agency | Managing Director
Along with his 15+ years of an international career in the digital space spanning 4 continents, Ricardo worked for consumer brands, start-ups, software houses, and digital agencies. Most recently, and after being a lead at Google and restructuring a large media agency digital division collecting multiple awards, he founded a digital marketing agency named One Day Agency. Across his experience, he led innovative digital projects and campaigns for Liverpool ONE, I Saw It First, L’Oreal, Telefonica, Sanofi, Ambev and the world’s top agencies.
Rob Day
Rob Day | VP of Marketing | Jack's Abby Brewing Co
Rob Day is the VP of Marketing for Jack's Abby Brewing Company. In his current role, he oversees all facets of marketing for Jack's Abby Craft Lagers and Springdale Beer Company. Rob has worked in a variety of industries from babies, to barbeques to beer over a 14 year professional marketing career. Prior to Jack's, Rob did tours at Lord Hobo Brewing Company, Cuisinart Grilling, The First Years Juvenile Products and News America Marketing. He attended school at the University of Southern California, but is originally from Amesbury MA and somehow left the grip of Southern Cal to return to Massachusetts for his career. Rob loves craft beer, food and cooking, music and all of the wonderful things that make up the good life. If you follow his social media, you'll see all of this and some cute dog pics.
Samantha Fay
Samantha Fay | Senior Vice President - Global Brand Strategy | Guinness World Records
Samantha is Guinness World Records’ SVP of Global Brand Strategy and is responsible for the company’s new product development and strategic partnerships. Since joining the company in 2003, she has helped transform the company from a legacy publisher into a multi-platform, IP brand. She also heads up the innovation division, The Records Lab, developing creative campaigns to take the world’s best-known brands to new, record-breaking heights. Her favourite moments over the years have included presenting Michael Jackson with his certificates, meeting the Queen and sharing the lawn at the White House with Michelle Obama.
Scott Hand
Scott Hand | Chief Brand Officer | Urban Artifact
Scott is cofounder and head of marketing for Urban Artifact, a craft brewery specializing in Fruit Tarts. They redeveloped a historic church building into a production brewery, taproom, event hall, and outdoor gathering space. The brewery has created their own beverage styles, redefining how fruit is used in beer, wine, and seltzers. They've coined the term Midwest Fruit Tart, and currently brew the world's most expensive (and fruitiest) alcoholic beverage. Scott also co-founded and manages Radio Artifact, a regional radio station, that utilizes their own recording soundstage to capture live performances, stream, and archive for viewers and listeners around the world. He is also a practicing Architect, specializing in highly sustainable buildings and architectural acoustics.
Sophie Greig
Sophie Greig | Head of Consumer Brand | JustGiving
Sophie is Head of Brand at JustGiving, the most trusted place for fundraising. Her skills are in social, content and brand marketing in the tech-for-good sector, which she’s now called home for over 6 years. Sophie is passionate about developing killer brand-led strategies that start with purpose and champion thoughtful marketing. She loves a challenge, a tricky brief, a tight deadline, and obsesses over making words work hard so that content is impossible to ignore.
Steve Kuncewicz
Steve Kuncewicz | Partner - Head Of Creative, Digital & Marketing Sector Group | BLM Law
Steve is a Partner and Head of Creative, Digital and Marketing at BLM Law in Manchester. He specialises in intellectual property, media social media and privacy law and is listed as a "recommended lawyer" in the Legal 500’s 2019 edition, and was a Co-founder if the Bulletproof Agency Network. He is a regular media spokesperson, and has given interviews to the local and national press through BBC Breakfast, Sky News, ITV, BBC Radio 2, BBC Radio 4, BBC Radio 5 Live and LBC London. Steve is also the Manchester Publicity Association’s Honorary Solicitor and Co-Chair of Creative ProManchester.
Stuart Bruce
Stuart Bruce | PR Futurist and CEO | Stuart Bruce Associates
Stuart is internationally recognised as a PR Futurist – a thinker and doer in modernised public relations and communications. He specialises in strategy, crisis communications, reputations and relationships, measurement and evaluation, and PR technology. Stuart Bruce Associates provides strategic counsel and advisory services, professional development and training to corporations, not-for-profit organisations and governments. He works globally and has worked with clients in the UK, USA, European Union, eastern Europe, Asia and Australia. He is an early adopter and in 2003 started one of the world’s first PR blogs, stuartbruce.biz, which he still publishes today. He is a frequent awards judge and media commentator including Al-Jazeera, France 24 and PRWeek.
Elliot Taylor
Elliot Taylor | Midweight Copywriter | Silver Agency
Elliot is a Midweight Copywriter at B2B digital marketing agency Silver Agency. Skilled in content strategy and creation across a variety of formats, he has worked on content marketing projects for clients from across the spectrum, from global technology brands to local independent businesses. His work has appeared in a number of niche industry magazines and major news publications
Trond LyngbØ
Trond LyngbØ | Senior SEO Consultant | Search Planet
Trond Lyngbø is the founder of Search Planet and a senior SEO Consultant. He has over two decades of experience in SEO, e-commerce, content strategy and digital analysis. His clients include multinational Fortune 500 corporations and major Norwegian companies. Trond has helped grow businesses through more effective search marketing and SEO strategies. He is most passionate about working with e-commerce companies and web shops to develop and expand their omni-channel marketing initiatives.
Yasser El Sarw
Yasser El Sarw | Deputy General Manager of Digital Marketing | Nissan Motor Co. for Africa, Middle East, India, and Turkey
With 11 years of experience in digital marketing, I am an award winning digital marketing/ customer experience strategist with a proven track-record of putting businesses on the right direction within the digital space and developing customer-centric approach to achieve desired business goals. I worked with more than 25 regional and global brands and managed to achieve growth and remarkable results in their digital and social media performance.

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Rounding out a really wonderful year of awards recognition (truly, the main thing any of us will remember about 2020), it was a delight to see our teams’ hard work rewarded by industry experts. We were delighted to pick up the Silver Award for the particularly prestigious title of Global Large Content Marketing Agency of the Year. It’s a joy to have shared in so many successes with the whole of the company and to see that our agency is clearly doing excellent work on a global scale! Peak Ace AG
Bastian Grimm
The first lockdown was difficult for so many people for lots of reasons, so we are hugely proud to have worked on a campaign which showed how a simple daily routine could benefit mental health. “It’s also incredibly rewarding to have our hard work recognised after it generated such clear and meaningful results for Jeyes. We quickly organised the campaign in less than a month with a modest budget but our multi-channel approach still gave us significant cut-through against the changing and fast-paced media backdrop. Rebecca Oatley
Cherish PR
CS-translate wasn’t alone in terms of reasons to be cheerful in 2020. Amid all the chaos of the year, it was a pretty incredible feeling to win our first major industry award within a content category.  We fought off some stiff competition in the process, and it was the perfect way to recognise the commitment of the team across the board here, and also the expertise of the in-house team at IG. Charlotte Green
ICS Digital
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